Now, every child can grow up experiencing the history, quality, and companionship of a Steiff, right from Day One.

Thoughtfully designed to encourage little ones to create and explore imaginary worlds made with love and empathy, Steiff’s Soft Cuddly Friends Baby Collection features a selection of affordably-priced and contemporarily designed plushies and baby play essentials, handsewn with the same care and craftsmanship as its traditional range. True to its name, every Soft Cuddly Friend is extra soft and extra cuddly, making it perfect for a stroke, hug, or snuggle.

Meaningfully designed for a holistic first play experience, this beautiful fabric rattle is lovingly handsewn from cuddly soft plush; with differing textures, colours, contours and curves to aid visual and tactile exploration through play. Soft, decibel-appropriate rattle sounds provides auditory stimulation and encourages grasping and shaking movements, developing critical sensorimotor skills as little ones discover the world around them.

Thoughtfully designed with fully embroidered eyes and facial detailings that are baby-safe and eliminates any risk of small loose parts.

– Handcrafted in Tunisia from soft cuddly plush | 100% Polyester
– Toy complies with European EN71 Standards, the strictest toy safety directive in the world
– Features the iconic ‘Button-in-Ear’ tag, a worldwide renowned trademark unique to all Steiff plushies
– Embroidered eyes that eliminates any risk of small loose parts
– Machine washable at 30° C